DMC’s creativity quotient is key in maximising the region’s growth & diversity
As rapid tourism developments reshape the events industry in Arabia, Gulf Dunes, the premier Destination Management Company (DMC) in the UAE and Oman, stays ahead by reinventing MICE programmes and creating extraordinary group experiences.
“With out-of-the-box venues, attractions and concepts rising one after another in the UAE and Oman, a DMC’s role in Arabia’s meetings industry is no longer confined to smooth execution, flexibility and preferential rates,” said Cathy Mead, General Manager for Gulf Dunes. “We’ve got to keep up, stay ahead of the latest happenings and make sense of each new trend to be able to confidently put them together in our programmes.
“MICE organisers from across the globe choose Gulf Dunes as their preferred DMC primarily because of our creativity quotient, which is further complemented by our proven track record and the fun-loving, passionate team that we have,” Cathy added.
Gulf Dunes’ recent programmes for groups of 20 to 2,000 were widely received as they feature new venues and activities that most people didn’t think would be possible in a desert destination.
Kayaking and rowing activities along coastal mangroves were a hit as much as a drumming session by the beach and group dining in the heart of a lush date plantation. Immersive cultural experiences like a pearl diving journey, dinners at a local Emirati’s home and F1 driving experiences were instant favourites.
“New iconic landmarks such as The Louvre museum in Abu Dhabi, as well as the impressive convention and exhibition centre of Oman, have significantly raised the profile of Arabia globally. We make sure we don’t miss any of these,” explained Sandra Mannoni, Senior Project Manager for Gulf Dunes.
In Dubai, the World Expo site is shaping up, along with a host of leisure islands and mixed-use waterfront developments. Oman, on the other hand, is welcoming the world with a new, state-of-the-art international airport, which has opened right in time to support the Sultanate’s flourishing hospitality industry.
“The UAE and the Sultanate of Oman are fast evolving as MICE destinations and we are proud to be the DMC right in the middle of such amazing developments,” Sandra added.
Living up to its mantra of ‘Your Experience, Our Expertise’, Gulf Dunes has been successfully pulling off a series of unique, edgy events for various clientele; thus earning the company an international reputation for quality and creativity for the MICE industry.
“Our creativity and destination expertise instantly shows when we tailor programmes for our clients and partners. Aside from that, we listen to and collaborate with them in creating the entire experience. With all these values coming into play, Gulf Dunes wins not just a project but its partners’ loyalty,” Cathy said.